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What is B-roll?

What is B-roll?

One of the secrets to a successful film shoot, regardless of topic, industry, product, service or style is b-roll. If you want video that looks professional and better engages an audience you need to be making the most of this not-so-secret secret. What is B-roll?...
6 Secrets To Video Marketing Success

6 Secrets To Video Marketing Success

If you’re here and reading this blog then I can only assume you are looking to use video to get results. Here are the 6 secrets that, when used together will guarantee video marketing success. In previous blogs we’ve talked about many elements that make up...
What Is Colour Grading?

What Is Colour Grading?

Putting any video together is an art. In a previous blog we talked about colour correction, which is very practical, but colour grading is a much more creative element of the production process. The one thing to note is that even the film industry debates what the...
What Is Colour Correction?

What Is Colour Correction?

Have you ever heard a video producer or editor talk about colour correction and wondered what it was? Colour correction defined Colour correction is a term that covers two different steps. Making footage look right Making footage match all of the other footage around...