What Is Colour Grading?

What Is Colour Grading?

Putting any video together is an art. In a previous blog we talked about colour correction, which is very practical, but colour grading is a much more creative element of the production process. The one thing to note is that even the film industry debates what the...
Making Video And The Law

Making Video And The Law

One of the benefits of hiring a production company is that they are experienced at all of the legal aspects of making a video. This means you can sit back, relax and focus on other projects whilst they take care of everything. Here is the Smarter Video guide to the...
Who Owns My Video?

Who Owns My Video?

When you hire a company or individual to make your video who owns it? Making video is increasingly common and necessary to stay ahead in business but one area that often gets overlooked is copyright. Who owns the video you are having made? Like many legal matters it...
Filming At An Office – 5 Dos and 5 Don’ts

Filming At An Office – 5 Dos and 5 Don’ts

Unless you are filming in a completely controlled studio, any location has its challenges. An office environment is perhaps the most common so here are a few tips and tricks to help you get it right. What to do Scouting locations It is always best to try and scout any...
What To Wear On Camera

What To Wear On Camera

Are you nervous about appearing on camera? Are you uncertain about what you should wear? Choosing what to wear on camera can be a bit of an art. There’s a reason that every film and TV show has a costume department. The good news is that for your own video or if...