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We regularly post updates about everything to do with video production and video marketing.

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What Are Lower Thirds?

by David Cooper | Jun 10, 2019 | Production, Video, What Is

Lower thirds are a great way to quickly demonstrate your brand whilst introducing a speaker or interviewee. There are a couple of traps to avoid however…

What You Need To Know About Using Green Screen

by David Cooper | Jun 6, 2019

Do you want to know the secret to getting great results from a green screen? Do you want to avoid distractingly bad special effects?

June 2019 – Special Days For Your Social Media Marketing

by David Cooper | Jun 3, 2019

Do you know what special days are happening in June? Are you taking advantage of them for your social media content? Video marketing requires planning.

What Are Safe Zones And Does They Still Matter

by David Cooper | May 30, 2019

Do safe zones (title safe and action safe) still matter in the age of online video? What even are they? Here is everything you need to know…

Final Cut Pro X Templates

by David Cooper | May 27, 2019

Smarter Video’s collection of free FCPX and Apple Motion templates.

What is a shot list?

by David Cooper | May 23, 2019

Writing a clear shot list can help your production days run much smoother. Find out what they are and how to write them here.

How To Send Someone Video?

by David Cooper | May 20, 2019

Do you need to send someone video or a large file? There are some easy solutions that keep the file at its original quality.

Stay Smarter

We regularly post updates about everything to do with video production and video marketing.

Sign-up to receive special offers, unique content, our weekly newsletter and other relevant marketing communications.

How To Get The Most Out Of Storyboards?

by David Cooper | May 16, 2019

Storyboards are powerful tools to help convey the way a video is going to look and feel to everyone involved before the camera evens starts rolling.

What is B-roll?

by David Cooper | May 13, 2019

Do you want to know what B-roll is, where it comes from and how you can use it to make better, more engaging online video?

6 Secrets To Video Marketing Success

by David Cooper | May 9, 2019

If you’re looking for the secrets to video marketing success you’ve found them. These tips will guarantee results for all your video campaigns.

What Is Colour Grading?

by David Cooper | May 2, 2019

Colour grading is the art of altering the brightness, saturation and colours in footage to help tell a story. It comes after colour correction.

What Is Colour Correction?

by David Cooper | Apr 29, 2019

Often the difference between an amateur video and a professional one is whether it has been properly colour corrected. Find out the what, why and how here.