A Smarter Blog

What Are Lower Thirds?
Lower thirds are a great way to quickly demonstrate your brand whilst introducing a speaker or interviewee. There are a couple of traps to avoid however…
What You Need To Know About Using Green Screen
Do you want to know the secret to getting great results from a green screen? Do you want to avoid distractingly bad special effects?
June 2019 – Special Days For Your Social Media Marketing
What Are Safe Zones And Does They Still Matter
Do safe zones (title safe and action safe) still matter in the age of online video? What even are they? Here is everything you need to know…
What is a shot list?
Writing a clear shot list can help your production days run much smoother. Find out what they are and how to write them here.
How To Send Someone Video?
Do you need to send someone video or a large file? There are some easy solutions that keep the file at its original quality.
How To Get The Most Out Of Storyboards?
Storyboards are powerful tools to help convey the way a video is going to look and feel to everyone involved before the camera evens starts rolling.
What is B-roll?
Do you want to know what B-roll is, where it comes from and how you can use it to make better, more engaging online video?
6 Secrets To Video Marketing Success
If you’re looking for the secrets to video marketing success you’ve found them. These tips will guarantee results for all your video campaigns.
What Is Colour Grading?
Colour grading is the art of altering the brightness, saturation and colours in footage to help tell a story. It comes after colour correction.
What Is Colour Correction?
Often the difference between an amateur video and a professional one is whether it has been properly colour corrected. Find out the what, why and how here.
Making Video And The Law
Making video is essential to any business, service or product but do you know of the legal issues that arise during the production process…
Who Owns My Video?
Don’t find yourself in copyright hell when it comes to video. Follow this simple guide over video production and copyright to get it right.
Everything you needed to know about live streaming: An interview
Jake Ward, a social streaming expert, from Groovy gecko reveals how to get started with live streaming, what the future holds and more.
Filming At An Office – 5 Dos and 5 Don’ts
Filming in any location has its challenges. Here are a few tips and tricks to help you get the most out of filming in an office.
What is a talking head video?
Learn what a talking head style video is and the best way to use them to help you get results from your marketing and connect with your audience.